[CLSTR]
< Back to situations

We’ll email you as it develops, and you can follow the whole thread from day one.

[SITUATION] · [ACTIVE]

2 clusters · 4 sources · 14 days · First seen · Last updated

Categories: CULTURE

Korean series dominate Netflix non‑English chart

Entities: School Guardian · Kim Moo‑yeol · Netflix · South Korea · School (South Korean TV series)

Overview

In mid‑July 2026, South Korean drama Kim Bu‑jang topped Netflix’s non‑English TV chart, holding the #1 position in 22 territories and ranking inside the Top 10 in 72 countries. The series also set new domestic viewing records, with a 22.3 % nationwide Nielsen rating and a 26.4 % peak in Seoul.

Two weeks later, another Korean production, the Netflix series School (참교육), entered Netflix’s ten most‑watched non‑English titles, amassing 60.2 million viewing units in eight weeks. It led the global chart for four weeks, appeared in the Top 10 in 91 countries, and remained there for eight weeks after its debut. The back‑to‑back successes of Kim Bu‑jang and School illustrate the continued surge of Korean television content on the global streaming platform, cementing South Korea’s influence on non‑English viewership worldwide.

Timeline

  1. 4 days ago

    [CULTURE] 2 sources
    Netflix Korean series ‘School’ cracks top‑10 non‑English hits

    Netflix’s Korean series “School” (참교육) logged 60.2 million views in eight weeks, joining the platform’s top‑10 non‑English series and becoming the fourth Korean title after “Squid Game”.

  2. 18 days ago

    [CULTURE] 2 sources
    South Korean drama ‘Kim Bu‑jang’ leads Netflix non‑English TV chart in 22 countries

    SBS drama ‘Kim Bu‑jang’ was #1 among Netflix non‑English TV shows for two weeks, topping charts in 22 countries and reaching the Top 10 in 72, while Korean ratings hit 22.3% nationwide.

Sources

biz.heraldcorp.com · news.donga.com · news.heraldcorp.com · socialvalue.kr