[CLSTR]
< Back to situations

Monitor this situation.

[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 20 sources · 5 days · First seen · Last updated

Launch of Kim Jones eponymous fashion label

Overview

British fashion designer Kim Jones has announced the launch of his eponymous label, KIM JONES, set to debut for the Fall/Winter 2027 season. The brand represents a revival of the label Jones originally founded in 2003, following his previous roles as artistic director for Dior Men and Fendi.

Jones stated the new venture aims to offer a wardrobe that is “unrestricted by traditional categories” at a “considered price point.” The brand plans to launch online in mid-2027, with apparel produced primarily in Japan and leather goods manufactured in Italy.

Retail expansion will focus on Asia, beginning with the opening of a two-story flagship store in October 2027 at the Central Yards development in Hong Kong. The label intends to continue expanding through additional retail locations and partners across the Asian market.

Entities

Kim Jones · Louis Vuitton · Dior · Fendi · Bosideng

Timeline

  1. [CULTURE] 2 sources
    Kim Jones announces revival of eponymous fashion label

    Designer Kim Jones is relaunching his eponymous label with an autumn/winter 2027 collection and a flagship store opening in Hong Kong.

  2. [BUSINESS] 18 sources
    Kim Jones to launch eponymous fashion label in 2027

    Designer Kim Jones is launching his namesake label for Fall/Winter 2027, featuring Japanese production and an inaugural flagship store in Hong Kong's Central Yards.

Sources

cnalifestyle.channelnewsasia.com · cpp-luxury.com · elle.com.br · essentialhomme.fr · fashionsnap.com · gq-magazin.de · gqjapan.jp · harpersbazaar.co.id · insideretail.asia · journal.rs · luxe.net · luxurylondon.co.uk · monacoinsider.com · stheadline.com · styleonthedot.com · vanityfair.fr · vanityfair.it · vogue.it · wallpaper.com · wwdjapan.com