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2 clusters · 4 sources · 21 days · First seen · Last updated

Mattel automotive toy product expansions

Overview

Mattel has expanded its automotive-themed toy offerings through several new product lines. In September 2026, the company launched a Hot Wheels Formula 1 miniature collection featuring 20 drivers and 10 team models in 1:64 scale. Mattel also announced its entry into the automotive construction brick market with the Mattel Brick Shop™ brand, which was set to debut at the Paris Motor Show with various licensed motorsport models.

By October 2026, the company introduced additional Hot Wheels products, including the Monster Trucks Downhill Race & Go Playset, a transporter and raceway designed for downhill racing. Other releases included a 40-pack of 1:64 scale toy race cars and various other multi-packs and individual die-cast vehicles.

Entities

Hot Wheels · Mattel · Sergio Pérez · Walmart

Timeline

  1. [CULTURE] 2 sources
    Hot Wheels releases new monster truck playset and vehicle packs

    Mattel is expanding its Hot Wheels lineup with a new Monster Trucks Downhill Race & Go Playset and a large 40-pack assortment of 1:64 scale die-cast race cars.

  2. [BUSINESS] 2 sources
    Mattel expands automotive toy lines with Formula 1 and brick models

    Mattel is expanding its automotive toy offerings with a new Hot Wheels Formula 1 miniature collection and the launch of Mattel Brick Shop™, a construction brick line featuring licensed motorsport models.

Sources

alias.estadao.com.br · costco97.com · dealtikka.com · videogamemais.com.br