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[SITUATION] · [ACTIVE] · [BUSINESS]
2 clusters · 5 sources · 7 days · First seen · Last updated
Modivo Platform ShockPrice retail expansion
Overview
Modivo Platform is developing an off-price retail ecosystem through two brands: HalfPrice, which focuses on premium fashion in major cities, and ShockPrice, which targets a broader consumer base with daily essentials such as electronics, cosmetics, and home decor. ShockPrice is designed to operate in smaller towns and retail parks to compete with discount retailers.
Following an initial launch in Wałbrzych in August, the company has begun opening new locations, including a store in the Focus Mall gallery in Piotrków Trybunalski. Modivo aims to open approximately 40 ShockPrice stores by the end of 2026, with planned expansions into Poland and international markets including Romania, Bulgaria, the Czech Republic, and Slovakia. The company’s long-term goal is to reach 1,000 off-price stores by 2030.
Entities
ShockPrice · IKEA · HalfPrice · Malwina Winter · MODIVO PLATFORM
Timeline
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[BUSINESS] 4 sourcesRetail expansions announced in Poland
MODIVO Group is bringing its ShockPrice discount concept to Piotrków Trybunalski, while IKEA expands its compact store format to Białystok and plans a future opening in Kielce.
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[BUSINESS] 2 sourcesModivo Platform expands off-price retail with ShockPrice
Modivo Platform is scaling its off-price retail presence, aiming for 1,000 stores by 2030 through its HalfPrice and new ShockPrice brands across Poland and Central/Eastern Europe.
Sources
fakt.pl · omnichannelnews.pl · portalspozywczy.pl · trybunalski.pl · wirtualnemedia.pl