< Back to situations

Monitor this situation.

[SITUATION] · [ACTIVE] · [SPORTS]

2 clusters · 7 sources · 3 days · First seen · Last updated

Muthoot Fincorp BCCI title sponsorship

Overview

Muthoot Fincorp has secured the title sponsorship rights for India’s home cricket matches for a two-season term ending March 31, 2028. The agreement replaces IDFC First Bank and is scheduled to begin with the ODI series against the West Indies.

The deal covers approximately 35 international and domestic fixtures, including Tests, ODIs, and T20Is, as well as major domestic competitions like the Ranji Trophy. The sponsorship also extends to India A, India B, and various age-group teams. While Muthoot Fincorp takes the title role, Apollo Tyres remains the lead sponsor of the Indian cricket teams. Other associate partners include SBI Life, Campa, and ChatGPT. Although the BCCI initially set a base price of approximately INR 4.85 crore per match, final negotiated figures have not been officially confirmed.

Entities

BCCI · IDFC FIRST Bank · Muthoot Fincorp · Board of Control for Cricket in India · Apollo Tyres

Timeline

  1. [SPORTS] 2 sources
    Muthoot Fincorp named BCCI title sponsor for Indian home cricket

    Muthoot Fincorp has signed a title sponsorship deal with the BCCI for Indian home cricket, covering international and domestic matches through March 2028.

  2. [SPORTS] 5 sources
    Muthoot Fincorp secures BCCI title sponsorship for India home matches

    Muthoot Fincorp has secured title sponsorship rights for India’s home cricket matches through March 2028, replacing IDFC First Bank starting with the West Indies series.

Sources

cricfit.com · crictracker.com · dnaindia.com · en.etemaaddaily.com · hindi.newsbytesapp.com · marketingmind.in · newsindialive.in