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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 4 sources · 11 days · First seen · Last updated
Niigata tourism promotion and discount campaigns
Overview
Niigata Prefecture and regional service providers have introduced several initiatives to stimulate tourism demand. The prefecture launched the second phase of its ‘Niigata Go To Travel’ campaign, which provides a 30% discount on accommodation costs for residents. This four-month program, running from September 7 through December 28, has a budget of 480 million yen and aims to support 96,000 overnight stays.
Complementing these efforts, regional transportation providers announced autumn discounts. Toki Air launched the ‘GO!GO! Aki-tabi Campaign’ offering reduced one-way fares on various routes through September 2026. Additionally, the ‘my route’ app introduced a discount on the ‘Tokitetsu Tour Pass’ for unlimited travel on Echigo Tokimeki Railway lines, valid through March 31, 2027.
Entities
Niigata · Shimane Prefecture · Yamaguchi Prefecture · Toyota Financial Services · Echigo Tokimeki Railway
Timeline
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9 days ago
[BUSINESS] 2 sourcesNiigata travel providers announce autumn tourism discountsNiigata-based Toki Air and the ‘my route’ app have announced autumn travel discounts for flights and Echigo Tokimeki Railway passes to boost regional tourism.
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19 days ago
[BUSINESS] 2 sourcesNiigata Prefecture launches 30% accommodation discount campaignNiigata Prefecture is launching a second phase of its ‘Niigata Go To Travel’ campaign on September 7, offering residents a 30% discount on local accommodations to boost tourism.
Sources
joetsu.yukiguni.town · prtimes.jp · sky-budget.com · travel.watch.impress.co.jp