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2 clusters · 5 sources · 22 days · First seen 25 days ago · Last updated 4 days ago

Revolut expansion and growth in Spain and Peru

Overview

Fintech company Revolut has initiated leadership changes and expansion efforts in Spain and Peru. The company appointed Santiago Pérez Olano as General Manager for Spain to lead strategy in what is currently its third-largest global market. Simultaneously, CEO Julien Labrot announced plans to enter the Peruvian market between late 2027 and early 2028, following the acquisition of an organizational license.

Following these appointments, Revolut intensified its Spanish growth strategy. The company announced a goal to reach 8 million customers in Spain by the end of 2026, up from its previous 6.5 million. To support this, Revolut entered a media partnership to sponsor ‘La Tarjeta de El Hormiguero’ on Antena 3, utilizing television contests and social media giveaways to drive customer acquisition. The Spanish strategy focuses on localizing products, increasing product penetration, and continuous innovation.

Entities

Revolut · Santiago Pérez Olano · Expedia · Spain · El Hormiguero

Timeline

4 days ago

[BUSINESS] 5 sources
Revolut targets 8 million Spanish customers amid new media partnership
Revolut aims to reach 8 million customers in Spain by 2026 and has partnered with the TV show ‘El Hormiguero’ to distribute over 300,000 euros in prizes.
25 days ago

[BUSINESS] 6 sources
Revolut appoints new Spain GM and targets Peru expansion
Revolut appoints Santiago Pérez Olano as General Manager in Spain and announces plans to enter the Peruvian market between late 2027 and early 2028.

Sources

economiadigital.es · expansion.com · finect.com · ocio.farodevigo.es · ocio.laprovincia.es