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2 clusters · 5 sources · 25 days · First seen 27 days ago · Last updated 3 days ago

Revolut premium membership global expansion

Overview

Revolut has expanded its premium service offerings globally, beginning with the launch of its ‘Revolut Ultra’ membership in Singapore. This top-tier plan, priced at S$899 annually, features a platinum-plated debit card and includes benefits such as unlimited airport lounge access, travel insurance with a “cancel for any cause” feature, and various digital service subscriptions.

Following this launch, the company experienced significant growth in the Brazilian market through its Ultra card. Although Revolut initially anticipated that low-cost foreign exchange would drive adoption, the product’s rewards program became the primary growth driver. The company reached its three-month sales target for the Ultra card in Brazil within just two weeks, largely due to a high-value points system that offers a one-to-one conversion rate with international airlines.

Entities

Revolut · Glauber Mota · Luiz Guilherme Soré Spricido · iFood · Singapore

Timeline

3 days ago

[BUSINESS] 5 sources
Revolut finds unexpected success in Brazil via premium rewards program
Revolut's Ultra credit card is seeing rapid adoption in Brazil, driven by a highly competitive international miles program rather than the company's expected low-cost foreign exchange advantage.
27 days ago

[BUSINESS] 2 sources
Revolut launches Ultra premium membership in Singapore
Revolut has launched its premium Ultra membership in Singapore, offering a platinum-plated debit card for S$899 per year with unlimited airport lounge access and various lifestyle subscriptions.

Sources

informa1.com.br · letsmoney.com.br · moneytimes.com.br · mrnews.com.br · overbo.com.br