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2 clusters · 3 sources · 27 days · First seen · Last updated

Sanrio apparel collaborations in Japan

Overview

Workman has announced its second collaboration with Sanrio, featuring characters such as Hello Kitty and Kuromi. The limited-edition collection, scheduled for release in early October, aims to combine functional apparel with Sanrio’s aesthetic under the theme of ‘high performance meets adult cute.’

The product lineup includes apparel and fashion accessories designed for daily wear, commuting, or work settings. Items include long-sleeved T-shirts, sweatshirts, and sweatpants, alongside accessories such as boa fleece hooded mufflers, arm and leg warmers, and wrap skirts with pouches.

Entities

Sanrio · Kuromi · Workman · Hello Kitty

Timeline

  1. [BUSINESS] 3 sources
    Workman and Sanrio announce second character-themed apparel collaboration

    Workman and Sanrio are releasing a second collaboration collection in early October, featuring Hello Kitty and Kuromi themed functional apparel and accessories.

  2. [CULTURE] 2 sources
    Sanrio and DearMyLove announce idol-themed fashion collaboration

    Yumetenbo’s DearMyLove brand is launching a ‘Sanrio Idol Mode’ fashion collaboration featuring Hello Kitty, My Melody, Kuromi, and Cinnamoroll, set for release on September 11, 2026.

Sources

animeanime.jp · cho-animedia.jp · iussp.org