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2 clusters · 3 sources · 12 days · First seen · Last updated
Taylor's Port product innovations
Overview
In mid‑July 2026, Taylor's Port introduced a limited‑edition Very, Very Old White Port, a blend incorporating wines aged over 80 years, with components dating back to 1896. Priced at €800 per bottle, the release highlighted the brand’s historic Douro Valley heritage and featured a bespoke crystal decanter.
Later in July, the company announced a new, lighter bottle design that reduces glass weight by about 24 % and cuts annual CO₂ emissions by roughly 210 tonnes. Developed with Portuguese partners, the packaging retains the iconic silhouette while advancing Taylor's sustainability goals.
Entities
Vidrala · Taylor's · This Is Pacifica · Amorim Cork Solutions · Adrian Bridge
Timeline
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16 days ago
[BUSINESS] 2 sourcesTaylor's launches lighter, lower‑carbon Port wine bottleTaylor's unveils a 24% lighter Port wine bottle, cutting 350 t of glass and 210 t CO₂ annually, while keeping its classic design.
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27 days ago
[BUSINESS] 2 sourcesTaylor's Port releases first Very Very Old White Port aged over 80 yearsTaylor's Port launches the Very, Very Old White Port, an ultra‑rare wine aged over 80 years with components from 1896, priced at €800 and sold in limited quantities.
Sources
marketeer.sapo.pt · moodiedavittreport.com · sapo.pt