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Tommy Hilfiger and FRGMT fashion collaboration
Overview
Tommy Hilfiger has announced a collaborative capsule collection with FRGMT, a brand founded by Japanese designer Hiroshi Fujiwara. The collection seeks to merge New York and Tokyo aesthetics by reinterpreting the brand’s 1990s “prep” style through a Japanese lens.
Key items in the collection include rugby shirts, varsity jackets, chino pants, field jackets, and button-down shirts. The design incorporates FRGMT elements, such as lightning bolt graphics and polka dots, alongside a light blue reinterpretation of the Tommy flag. Materials used include soft flannel, washed nylon, and heavy cotton twill to blend traditional collegiate style with modern streetwear.
In conjunction with these fashion initiatives, the brand has launched its Tommy Jeans Fall 2026 campaign featuring global ambassador and K-Pop star Jang Wonyoung, focusing on denim and contemporary American preppy silhouettes.
Entities
Timeline
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[BUSINESS] 3 sourcesTommy Hilfiger and FRGMT launch collaborative capsule collection
Tommy Hilfiger and Hiroshi Fujiwara’s FRGMT have launched a capsule collection merging 1990s American preppy style with Japanese streetwear influences.
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[BUSINESS] 2 sourcesTommy Hilfiger announces FRGMT collaboration and new campaign
Tommy Hilfiger announces a capsule collection collaboration with Hiroshi Fujiwara’s FRGMT and launches a Fall 2026 Tommy Jeans campaign featuring K-Pop star Jang Wonyoung.
Sources
atitudinea.ro · businesscover.ro · gq-magazin.de · revista-femeia.ro