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2 clusters · 4 sources · 21 days · First seen · Last updated

Vietnam cross-border e-commerce development initiatives

Overview

Vietnam is implementing various programs to enhance the digital capabilities of its small and medium-sized enterprises (SMEs) for international trade.

In late September 2026, the second phase of the ‘Accessing the European Market through E-commerce’ project launched. This collaboration between the ITC SheTrades initiative, the Vietnam Trade Promotion Agency, and the Netherlands Embassy focuses on helping women-led SMEs meet European standards and integrate into global value chains.

By late October 2026, Amazon and the Vietnam E-commerce Association (VECOM) introduced the ‘Young Entrepreneurs Reaching International Markets via E-commerce’ program. This initiative aligns with the government’s ‘Vietnam GoGlobal (2026-2030)’ strategy. The program aims to provide young-led businesses with training in market research, branding, logistics, and artificial intelligence to overcome operational hurdles and facilitate global expansion.

Entities

Vietnam · Vietnam Trade Promotion Agency · Alibaba.com · Vietnam E-commerce Association · Amazon

Timeline

  1. [BUSINESS] 2 sources
    Amazon and VECOM launch e-commerce program for Vietnamese entrepreneurs

    Amazon and VECOM launched a program to help young Vietnamese entrepreneurs expand into international markets through cross-border e-commerce, digital skills, and AI training.

  2. [BUSINESS] 2 sources
    Vietnam e-commerce project enters phase 2 to target European markets

    The second phase of a joint project by ITC SheTrades, Vietnam's Trade Promotion Agency, and the Netherlands Embassy aims to help women-led SMEs access European markets via e-commerce.

Sources

dientuungdung.vn · doanhnghieptiepthi.vn · thoibaonganhang.vn · vtv.vn