AB Vassilopoulos strategic expansion and modernization

Overview

AB Vassilopoulos is undergoing a strategic modernization and expansion of its infrastructure in Greece. The company recently inaugurated a 35,500 square meter logistics and distribution center in Elefsina, designed to handle over 24 million boxes annually using advanced picking and storage technologies.

While the company reported a turnover milestone of 2 billion euros following a 3.5% increase in 2025, it also recorded a pre-tax loss of 25 million euros, marking its fifth consecutive year of losses. Management attributed these results to significant investments in store conversions and asset write-offs.

To address these financial and operational goals, the retailer is shifting toward a franchise-heavy model, aiming to reach 900 total stores by 2028, consisting of approximately 700 franchise and 200 corporate-owned locations. The company plans annual investments of roughly 50 million euros to fund store renovations, green technology, and e-commerce expansion.

Entities

AB Vassilopoulos · Elefsina · Ahold Delhaize · Barbara van Hellemond · Netherlands

Timeline

1 day ago

[BUSINESS] 2 sources
AB Vassilopoulos reaches 2 billion euro turnover amid franchise expansion plan
AB Vassilopoulos reached 2 billion euros in turnover in 2025 but reported a 25 million euro loss. The retailer plans to expand to 900 stores by 2028, focusing heavily on a franchise-led growth model.
2 days ago

[BUSINESS] 4 sources
AB Vassilopoulos opens new logistics center in Elefsina
AB Vassilopoulos inaugurated a 35,500 sqm logistics center in Elefsina, boosting its supply chain capacity. The company reported a 2 billion euro turnover for 2025, a 3.5% increase.

Sources

businessdaily.gr · naftemporiki.gr · Reporter.gr · selfservice.gr · ypodomes.com