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4 clusters · 12 sources · 16 days · First seen · Last updated

Mercedes-Benz operations and expansion in Argentina

Overview

Mercedes-Benz is marking significant milestones in the Argentine market. The company is celebrating 75 years of industrial operations in the country, noting that Argentina was the first nation outside of Germany to host a factory for the brand.

In addition to its long-standing manufacturing presence, the brand is expanding its local commercial offerings. Mercedes-Maybach has officially launched its luxury division in Argentina through Prestige Auto and the Mercedes-Benz dealership network.

The flagship model available for factory orders is the Mercedes-Maybach S 680, which features a 5.9-liter V12 biturbo engine producing 612 CV and 900 Nm of torque. Designed with a focus on passenger comfort, often referred to as ‘cocooning’, the interior includes executive rear seats with massage functions, 13.1-inch MBUX screens, and a Burmester High-End 4D surround sound system. The vehicle is also equipped with a 10-liter refrigerated compartment and folding tables to facilitate its use as a mobile office. The suggested price for the S 680 in Argentina is 359,900 USD, including VAT.

This expansion coincides with broader shifts in the Argentine automotive market, as other brands also introduce new luxury and SUV models, such as Great Wall’s launch of the Haval H7 flagship D-SUV.

Entities

Mercedes-Maybach · Prestige Auto · Argentina · Mercedes-Benz · Great Wall

Timeline

  1. [BUSINESS] 5 sources
    Automotive brands expand luxury and SUV presence in Argentina

    Great Wall launches the Haval H7 SUV in Argentina, while Mercedes-Maybach officially enters the local market with the S 680 model.

  2. [BUSINESS] 2 sources
    Mercedes-Maybach launches luxury S 680 sedan in Argentina

    Mercedes-Maybach has officially arrived in Argentina via Prestige Auto, debuting the S 680 luxury sedan featuring a 612 CV V12 biturbo engine and high-end passenger amenities.

  3. [BUSINESS] 2 sources
    Mercedes-Maybach begins sales in Argentina

    Mercedes-Maybach has launched in Argentina via Prestige Auto, introducing high-end luxury vehicles featuring advanced acoustic insulation and customizable interior technology to the local market.

  4. [BUSINESS] 5 sources
    Mercedes-Benz celebrates 75 years of industrial operations in Argentina

    Mercedes-Benz Camiones y Buses marks 75 years of industrial operations in Argentina, having been the first country outside Germany to host a brand factory in 1951.

Sources

16valvulas.com.ar · autoxarg.com.ar · gq.com.mx · kilometros.com.ar · megautos.com · minutomotor.com.ar · parabrisas.perfil.com · pasajero7.com · radiomhumahuaca.com.ar · retroauto.com.br · revistacolectibondi.com.ar · rionegro.com.ar

This summary has been updated 2 times: see revision history