< Back to situations

Monitor this situation.

[SITUATION] · [QUIET] · [CULTURE]

5 clusters · 9 sources · 47 days · First seen · Last updated

Persona video-game series 30th anniversary celebrations

Overview

The Persona video-game series is marking its 30th anniversary through various international collaborations and themed events. In Japan, Anique Inc. is partnering with Tokyu Plaza Harajuku’s Harakado cafe for a celebration running from 12 September to 27 September 2026. The event features a pop-up shop on the 7th-floor rooftop terrace at the ‘701’ space, selling original merchandise and offering eight types of themed drinks with limited souvenir cups. A collaboration cafe will also be hosted at the 6F Share CAFE Harakado location. The celebration extends throughout the Harakado facility via various tenants. The flower shop ‘ALL GOOD FLOWERS’ will provide original wrapping paper, while ‘MEXICAN GRILL AVOCADO’ will use custom tray sheets featuring newly drawn illustrations. Customers visiting participating restaurants may receive random original coasters, and those visiting other tenants can obtain original stickers based on specific spending requirements. The space will include large-scale visual decorations, such as staircase art and a main-entrance billboard. Additional Japanese celebrations include a collaboration with the sake brand HINEMOS. This limited-edition collection features five distinct bottles designed with protagonists from Persona 1 through Persona 5. Using silk-screen printing directly on the glass, the bottles are intended to be reused as decor or vases. Each variety is crafted to reflect the atmosphere of its respective game, such as a ‘sharp, dry finish’ for Persona 1 and a ‘vibrant red sake’ for Persona 5. Pre-orders are scheduled to begin on 13 September. In the United States, Beard Papa’s and Atlus have announced a collaboration from 4 September to 4 October 2026. This event includes a limited-time cream puff menu with five flavors inspired by different franchise entries, ranging from ‘Revelations: Persona’ to ‘Persona 5 Royal’. KADOKAWA has announced a large-scale exhibition titled ‘PERSONA 30th EX.’ to commemorate the anniversary.

Entities

Persona · Atlus · KADOKAWA · Anique株式会社 · Persona series

Timeline

  1. [CULTURE] 2 sources
    Persona series to hold 30th anniversary exhibition in Tokyo

    The Persona video game series will celebrate its 30th anniversary with a large-scale exhibition at Tokyo’s Ueno Royal Museum from January 21 to February 7, 2027.

  2. [CULTURE] 2 sources
    Persona series celebrates 30th anniversary with HINEMOS sake collaboration

    Sake brand HINEMOS is releasing a limited-edition Persona series collection featuring five unique bottles themed after the game protagonists to celebrate the franchise's 30th anniversary.

  3. [CULTURE] 2 sources
    Persona series 30th anniversary event announced at Harakado

    Anique Inc. will host a ‘Persona’ series 30th anniversary collaboration at Tokyu Plaza Harajuku Harakado from September 12 to 27, 2026, featuring themed drinks, merchandise, and tenant partnerships.

  4. [CULTURE] 6 sources
    Persona 30th Anniversary collaboration arrives at Beard Papa's in the US

    Beard Papa’s is partnering with Atlus for a Persona 30th Anniversary collaboration in the US, featuring themed cream puffs, collectibles, and merchandise from September 4 to October 4, 2026.

  5. [CULTURE] 2 sources
    Persona series 30th anniversary celebrated at Tokyu Plaza Harajuku Harakado cafe

    Anique and Tokyu Plaza Harajuku’s Harakado cafe celebrate Persona’s 30th anniversary with a pop‑up shop, limited‑edition merchandise, and themed menu from 12‑27 Sept 2026.

Sources

animebox.jp · appbank.net · gonintendo.com · in.ign.com · news.denfaminicogamer.jp · noisypixel.net · nordic.ign.com · pk.ign.com · prtimes.jp

This summary has been updated 3 times: see revision history