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4 clusters · 12 sources · 34 days · First seen · Last updated

Klook travel planner reward campaign

Overview

The booking platform Klook has launched a global campaign titled ‘Thank You Travel Planners’ to reward individuals who frequently organize logistics, budgets, and itineraries for groups. The initiative seeks to identify five winners who will receive an all-expenses-paid, seven-day VIP trip to Switzerland in December 2026.

A Klook survey of 2,725 travelers across ten markets highlighted that travel planning is often an unappreciated task. The research indicated that 80% of respondents spend more than ten hours organizing a single trip. Further details from the study show that many planners value their time at over $70 per hour, and 42% of respondents report continuing to monitor travel arrangements anxiously even when they are not the primary organizers. In Vietnam, more than 70% of planners reported spending over 10 hours organizing a single group trip.

Marcus Yong, Klook’s Global Vice President of Marketing, stated the company aims to allow these planners to transition from organizers to ‘spoiled passengers’ so they can focus on the experience rather than administration. He noted the campaign is designed to let planners “take a vacation from planning vacations.”

To enter the competition, which runs until August 31, candidates must be over 21, possess a valid passport, and meet Swiss immigration requirements. Participants are required to submit a text of up to 300 words detailing their experiences and challenges as a trip organizer. The prize package includes return flights, premium accommodation, and curated activities.

Entities

Klook · Marcus Yong · Switzerland · Flight Connections · AeroLOPA

Timeline

  1. [CULTURE] 2 sources
    Travelers can win free trips to Switzerland through Klook contest

    Klook is offering five people a free VIP trip to Switzerland for their skills as travel organizers, while various digital tools like AeroLOPA and Flight Connections are highlighted to assist trip planning.

  2. [CULTURE] 4 sources
    Klook launches global competition for hosted Switzerland trip

    Klook is hosting a global competition offering five travel planners a fully hosted seven-day trip to Switzerland this December to recognize the effort required to organize group travel.

  3. [BUSINESS] 3 sources
    Klook launches global search for travel planners to win Swiss trip

    Klook is launching a global competition to reward five frequent travel organizers with a fully planned seven-day trip to Switzerland, following a study on the unappreciated labor of trip planning.

  4. [BUSINESS] 3 sources
    Klook launches global campaign to reward group travel planners

    Klook is hosting a global campaign to reward five group travel planners with an all-expenses-paid, seven-day trip to Switzerland in December 2026.

Sources

20minutos.es · cafef.vn · de.euronews.com · eldiario.es · en.antaranews.com · it.euronews.com · m.thanhnien.vn · militarynews.com.au · pt.euronews.com · rodmagaru.com · thecourtneylife.com · vtv.vn

This summary has been updated 1 time: see revision history