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4 clusters · 9 sources · 36 days · First seen · Last updated

Tokyo flagship retail openings July‑August 2026

Overview

July 2026 saw a wave of experience‑driven flagship openings across Tokyo. ASICS launched its second domestic flagship, ASICS FLAGSHIP SHINJUKU, a 605 m², four‑floor store in Shinjuku on 31 July, offering custom embroidery, a 3‑D foot‑measurement service and a private lounge for OneASICS members. KDDI’s POP Culture Style IKEBUKURO opened on 3 July in Ikebukuro, blending AI‑driven digital experiences, pop‑culture merchandise and NFT‑based rewards. Foot Locker’s atmos pink boutique relaunched in Harajuku on 4 July, targeting young women with a pink‑themed street‑style concept, a “Socks Bar” and a community lounge.

Onitsuka Tiger unveiled its largest global flagship in the Shinjuku Takano Building on 10 July. The four‑floor, 1,837 sqm venue features a tiger‑yellow façade, premium interiors by Studio Dini Cataldi and an in‑store arcade operated by GENDA GiGO. A restructuring announced that Onitsuka Tiger will move to the wholly‑owned OT Group subsidiary on 1 January 2027 to support international growth.

Hyundai Department Store opened its first "The Hyundai" flagship in Omotesando on 9 July, showcasing Korean fashion, beauty, F&B and IP content.

In August, Chinese imaging brand Inshou opened its first direct‑operated flagship beside Senso‑ji in Asakusa. After a trial period starting 25 July, the store officially opened on 8 August, featuring a Hello Kitty one‑day manager, a large temple model and a preview of the upcoming Inshou X6 8K panoramic camera.

Together, these openings illustrate Tokyo’s rapid expansion of flagship retail that merges fashion, technology, digital interaction and cross‑border cultural promotion.

Entities

Shinjuku · Asakusa · Hello Kitty · Asics · Inshou

Timeline

  1. 16 days ago

    [BUSINESS] 3 sources
    ASICS and Chinese imaging brand unveil new flagship stores in Tokyo

    ASICS opened a four‑floor flagship store in Shinjuku with 3‑D foot scanning, while Chinese brand Inshou launched its first Japan flagship in Asakusa, featuring Hello Kitty and a new 8K camera.

  2. about 1 month ago

    [BUSINESS] 2 sources
    Onitsuka Tiger launches its largest global flagship store in Tokyo's Shinjuku district

    Onitsuka Tiger opened its largest global flagship store, a 1,837 sqm, four‑floor venue in Shinjuku, Tokyo, displaying all product lines and an amusement area, ahead of its spin‑off into a new subsidiary.

  3. about 1 month ago

    [BUSINESS] 2 sources
    Onitsuka Tiger launches its largest global flagship store in Tokyo's Shinjuku district

    Onitsuka Tiger opened its largest worldwide flagship store in Tokyo's Shinjuku on July 10, spanning 1,837 sqm over four floors with a tiger‑yellow façade, curated interiors and a new arcade area.

  4. about 2 months ago

    [BUSINESS] 4 sources
    Tokyo opens three new flagship retail concepts: ASICS, KDDI POP Culture, and atmos pink

    Tokyo unveiled three flagship stores in July: ASICS' Shinjuku sports shop, KDDI's digital pop‑culture hub in Ikebukuro, and atmos pink's women‑focused sneaker boutique in Harajuku.

Sources

getnews.jp · hospice.org · ithome.com · news.cube-soft.jp · ryutsuu.biz · shibukei.com · shoespost.jp · skihome.com · superfuture.com