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Suntory

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Situations

[ACTIVE] [CULTURE] [JP] [US] [FR]

Pokémon 30th anniversary drives global events and TCG launch

51 clusters · 139 sources · last updated

Latest: Pokémon 30th anniversary triggers massive toy store queues

The Pokémon 30th-anniversary celebrations have reached a peak with the global launch of the ‘Pokémon TCG: 30th Celebration’ expansion on September 16. This set features all foil cards, 30 classic cards from franchise his

[ACTIVE] [BUSINESS] [JP]

Japanese convenience store promotional campaigns

2 clusters · 10 sources · last updated

Latest: FamilyMart and Lawson launch major promotional campaigns in Japan

Major Japanese convenience store chains have initiated large-scale promotional campaigns. FamilyMart launched a breakfast combo discount called ‘Asa Famima Kombi-wari’ across approximately 16,100 stores. The promotion

[ACTIVE] [BUSINESS] [JP] [TW]

Beverage companies promote non-alcoholic alternatives in JP

2 clusters · 5 sources · last updated

Latest: Beverage brands host specialized non-alcoholic pop-up events in Japan

Beverage companies in Japan are conducting specialized pop-up events to promote non-alcoholic and tea-based spirit alternatives. In early September, Suntory hosted an experiential event in Tokyo’s Otemachi district to e

[ACTIVE] [BUSINESS] [JP]

Japanese beverage market product launches and retail trends

4 clusters · 4 sources · last updated

Latest: Amazon Japan holds beverage sale with discounts on Monster Energy and Red Bull

In late July 2026, several beverage companies launched new products in Japan aimed at summer consumption. SodaStream introduced ‘くだものVinegar’, a low-calorie fruit-vinegar beverage available in lemon, pomegranate, and app

[QUIET] [BUSINESS] [JP]

Japanese wine industry regional product launches

2 clusters · 4 sources · last updated

Latest: Hakutsuru Sake Brewing to launch premium Kobe grape wine series

Japanese beverage companies are expanding their presence in the domestic wine market through specialized regional releases. Suntory announced the September 8 launch of ‘SUNTORY FROM FARM THE Koshu Terroir Ensemble 2025’

[QUIET] [BUSINESS] [JP]

Meat-related dining promotions in Japan

4 clusters · 13 sources · last updated

Latest: Japan food industry launches various pop-up events and seasonal promotions

Various dining establishments and regional festivals in Japan held meat-related promotions during July and August 2026. In late July, Steak no Asakuma launched a “Meat Day Customer Appreciation” event across numerous pr

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