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[SITUATION] · [QUIET] · [TECHNOLOGY]

9 clusters · 28 sources · 44 days · First seen · Last updated

Dyson hair-care product launches and market updates

Overview

Dyson has expanded the availability of its Airsmooth hot air brush, with the device now launched in the UAE and Saudi Arabia. The brush features a patented dual-bristle layout, including looped bristles designed to reduce scalp pulling and PivotFlex technology to manage airflow and prevent tangling. To protect hair health, the tool utilizes a control system that monitors temperature 100 times per second. In a separate development, the Dyson Airwrap Origin multi-styler has seen significant price reductions during Amazon’s Prime Big Deals Days. The device, which employs Coanda airflow technology to style hair without extreme heat, has experienced a price drop of 42 percent to $378.10. Dyson has further expanded its hair care lineup with the release of new Airsmooth styling tools, including the Airsmooth Blowdry hot air brush. These products are positioned as simpler alternatives to high-end multi-stylers like the Airwrap, targeting users who do not require a 7-in-1 solution. This new product line also includes a straightener and a travel-sized hair dryer. In September 2026, Dyson released the Airsmooth, its first dedicated hot-air brush. Engineered for all hair types and textures to simplify styling routines, the tool is priced at $350 CAD. This positions the Airsmooth as a more affordable option compared to the Airwrap system, which starts at approximately $800 CAD. By mid-October 2026, the Airsmooth was identified as Dyson’s most affordable hot brush to date, priced at £199. While the single pear-shaped brush is designed to increase tension for a smoother blowout, some testers noted it may be difficult to fully dry roots with the device. Concurrently, Dyson Airwrap models have appeared at discounted rates in other markets; in the United States, Best Buy offered a clearance deal on the Airwrap i.d.

Entities

Dyson · Airsmooth · Johan Odvar Odfjell · Moroccanoil · Framdrift

Timeline

  1. [BUSINESS] 5 sources
    Dyson Airwrap multi-styler available at discounted prices

    Dyson Airwrap multi-stylers are seeing significant discounts, including a 30% clearance price at Best Buy in the US and refurbished options in Germany.

  2. [CULTURE] 4 sources
    Hair care trends focus on scalp health and affordable styling tools

    New beauty trends focus on scalp health through targeted tonics, while Dyson introduces the Airsmooth, a more affordable hot brush designed for smoother blowouts.

  3. [TECHNOLOGY] 3 sources
    Dyson expands hair styling lineup with new Airsmooth brush

    Dyson has launched the Airsmooth, a $250 hot-air blow-dry brush designed for wavy and curly hair, offering a more affordable, single-function alternative to the premium Airwrap system.

  4. [TECHNOLOGY] 5 sources
    Dyson launches new Airsmooth hair styling tools

    Dyson has launched new, more streamlined hair styling tools, including the Airsmooth Blowdry hot air brush and a travel-sized hair dryer.

  5. [BUSINESS] 2 sources
    Dyson expands hair care range with Airsmooth launch and Airwrap discounts

    Dyson has launched the Airsmooth hot-air brush in the UAE and Saudi Arabia, while the Airwrap multi-styler is seeing major discounts during Amazon's Prime Big Deals Days.

  6. [BUSINESS] 3 sources
    Dyson expands hair care lineup with new Airsmooth brush

    Dyson has launched the Airsmooth, a $250 styling brush that dries and shapes hair, alongside its premium Supersonic Nural dryer featuring intelligent scalp protection and heat management.

  7. [TECHNOLOGY] 2 sources
    Dyson introduces Corrale CoolShine hair straightener with active cooling

    Dyson has launched the Corrale CoolShine hair straightener, featuring flexible plates and an active cooling attachment to reduce heat damage by up to 29 percent.

  8. [TECHNOLOGY] 3 sources
    Dyson launches Airsmooth hot air styling brush

    Dyson has released the Airsmooth, a $249 teardrop-shaped hot air brush that dries, smooths, and shapes hair using dual-bristle technology and intelligent heat control.

  9. [TECHNOLOGY] 3 sources
    Dyson announces Corrale CoolShine straightener and Airsmooth dryer brush

    Dyson has unveiled the Corrale CoolShine straightener and the Airsmooth dryer brush, featuring new liquid cooling and anti-snag technology for hair styling.

Sources

7news.com.au · absolutegeeks.com · ad-hoc-news.de · al.com · bygdebladet.com · canoe.com · cleveland.com · cosmopolitan.com · eloutput.com · esteticamagazine.de · gateo.de · gulfnews.com · imtest.de · independent.co.uk · insidehook.com · jolie.de · lifestyle.sapo.pt · log.com.tr · mashable.com · mre.no · nett.no · netzwelt.de · rainbowkids.de · stylecaster.com · stylist.co.uk · tbreak.com · tek.no · vg.no

This summary has been updated 9 times: see revision history