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[SITUATION] · [ACTIVE]
15 clusters · 75 sources · 76 days · First seen · Last updated
Categories: CULTURE · BUSINESS
Pasapalabra format and trademark fight escalates
Entities: Mediaset España · Telecinco · ITV Studios · El Rosco · Antena 3
Overview
After the Spanish Supreme Court’s May 2026 ruling that the “El Rosco” finale of Pasapalabra belongs to Dutch producer MC&F, Antena 3’s anchor Pedro Piqueras called the decision a “tragedy” for the channel. Presenter Roberto Leal stressed that Pasapalabra would continue without the Rosco while the network prepared a replacement.
Antena 3 aired the last Rosco on 18 June and introduced a new final round, “AlaZ”, on 19 June, licensing the Swiss DallAZetA format. The debut attracted 1.6 million viewers (21.9 % share) and peaked at 28.3 % in the “golden minute”. Subsequent weeks showed tight contests between contestants Javier and David, with the new mechanics drawing mixed reactions.
Mediaset, having secured the Rosco rights, launched a promotional spot for the iconic round and announced plans for a Telecinco show featuring the format, with Ion Aramendi mentioned as a possible host. The broadcaster also prepared a new daily contest, “Rueda la letra”, hosted by Carlos Sobera, slated for an early‑September launch.
Legal battles intensified: Mediaset and MC&F sued Atresmedia over alleged similarities between AlaZ and the protected Rosco, while Atresmedia defended AlaZ as an independent Swiss licence. Mediaset filed a claim with the EU Intellectual Property Office to assert ownership of the Pasapalabra brand and later was forced to rename its “El Rosco” segment after a trademark ruling that the name belongs to ITV Studios. The dispute remains unresolved as both groups roll out competing quiz formats.
Timeline
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4 days ago
[CULTURE] 3 sourcesMediaset forced to rename ‘El Rosco’ segment after trademark disputeMediaset's Telecinco must rename the ‘El Rosco’ final round in its new show after a court ruled the name belongs to ITV Studios, sparking legal disputes with Antena 3.
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16 days ago
[CULTURE] 12 sourcesTelecinco unveils 'Rueda la letra' game show hosted by Carlos SoberaTelecinco will launch the new game show 'Rueda la letra', hosted by Carlos Sobera, to bring back the Rosco round of Pasapalabra and revive its afternoon ratings.
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21 days ago
[CULTURE] 3 sourcesMediaset and Atresmedia clash over Pasapalabra trademark in SpainMediaset and Atresmedia dispute Pasapalabra’s brand and new test format, each invoking EU and Spanish court rulings.
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26 days ago
[CULTURE] 7 sourcesMediaset launches 'El Rosco' promo after court winMediaset aired a new promo for “El Rosco” after a court confirmed MC&F’s ownership, aiming to capture the lucrative prime‑time slot and intensify its legal fight with Atresmedia over the format.
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28 days ago
[CULTURE] 3 sourcesTelecinco prepares return of 'El Rosco' amid legal battle over Pasapalabra rightsMediaset unveiled a promo for Telecinco’s comeback of “El Rosco” as the broadcasters clash in court over the quiz’s format and the “Pasapalabra” rights.
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about 1 month ago
[BUSINESS] 15 sourcesAtresmedia defends 'AlaZ' as Mediaset sues over Pasapalabra formatAtresmedia defends its new Pasapalabra round 'AlaZ' as Mediaset sues, claiming it copies the protected 'El Rosco' format despite Atresmedia's licensing of a Swiss format.
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about 1 month ago
[CULTURE] 6 sourcesIon Aramendi may host Telecinco’s new “El Rosco” game showIon Aramendi expressed enthusiasm about potentially hosting Telecinco’s revived “El Rosco” game show, part of Mediaset’s effort to bring back the classic quiz segment after a court‑ordered ban.
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about 1 month ago
[CULTURE] 2 sourcesPasapalabra launches new final round “AlaZ” on Antena 3Antena 3’s Pasapalabra replaces the rosco with the new “AlaZ” finale, a linear A‑Z game with a time‑penalty letter‑buy option. Early duels between Javier and David are evenly split, keeping the €700k prize in‑s
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about 2 months ago
[CULTURE] 10 sourcesSpanish TV networks revamp summer programming line‑upSpanish broadcasters roll out summer changes: Pasapalabra’s new ‘AlaZ’ final, Ten renews ‘El sótano club’ with guest Irene Montero, Telecinco launches ‘El Verano se Mueve’, and Canal Sur adds five new primetime
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about 2 months ago
[CULTURE] 5 sourcesSpain's 'Pasapalabra' launches new 'AlaZ' final test, hits 28% sharePasapalabra's new 'AlaZ' final round replaces the Rosco after a court ruling, drawing 28% share and 1.6 million viewers on its debut.
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about 2 months ago
[CULTURE] 14 sourcesPasapalabra drops 'El Rosco', launches 'AlaZ' after Supreme Court rulingAfter a Supreme Court ruling gave MC&F rights to the ‘El Rosco’ game, Antena 3’s Pasapalabra ended the 26‑year‑old final and debuted ‘AlaZ’, a Swiss‑based format with visual clues, hint penalties and longer‑run
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about 2 months ago
[CULTURE] 10 sourcesAntena 3 to End ‘El Rosco’ on Pasapalabra and debut new final testSpain’s Supreme Court ordered Antena 3 to stop using the Rosco on Pasapalabra; the final Rosco aired 18 June and a new final test launches 19 June, while Mediaset prepares to use the Rosco on Telecinco.
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2 months ago
[CULTURE] 3 sourcesRoberto Leal says 'Pasapalabra' will stay on Antena 3 despite court rulingSpain’s Supreme Court blocked the “El Rosco” segment of Pasapalabra, but presenter Roberto Leal says the show will continue on Antena 3 and remains “much more than El Rosco.”
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2 months ago
[CULTURE] 12 sourcesSpain's Supreme Court blocks Antena 3 from using 'El Rosco' in PasapalabraSpain’s Supreme Court ruled ‘El Rosco’ belongs to Dutch MC&F, forcing Antena 3 to cease its use in Pasapalabra and confirming a €73.2 m fine for Mediaset; Mediaset plans a new show built around the Rosco.
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3 months ago
[CULTURE] 3 sourcesPedro Piqueras calls Supreme Court ruling on Pasapalabra's 'El Rosco' a tragedyPedro Piqueras called the Supreme Court’s ban on Pasapalabra’s “El Rosco” a tragedy, warning it could hurt Antena 3’s ratings.
Sources
14dayz.com · 20minutos.es · antena3.com · audiovisual451.com · besame.fm · biblestudyguide.com · blogdecine.com · blogs.periodistadigital.com · c21media.net · cadenadial.com · caminodesantiago.lavozdegalicia.com · cotilleo.es · deia.eus · diariodealmeria.es · diariodejerez.es · diariodeleon.es · diariodenavarra.es · diariodesevilla.es · diariopanorama.com · ekonomit.fi · elcorreoweb.es · eldiadecordoba.es · elegimaldia.es · elespectador.com · elindependiente.com · elplural.com · europasur.es · formulatv.com · granadahoy.com · hoycinema.com · huelvainformacion.es · imagenes.elpais.com · inversion.es · lacronicadebadajoz.elperiodicoextremadura.com · laopinioncoruna.es · laopiniondealmeria.com · laopiniononline.cl · larazon.es · laregion.es · lasemainedansleboulonnais.fr · laVanguardia.com · lecturas.com · legrigriinternational.com · levante-emv.com · malagahoy.es · marca.es · marcelrizzo.blogosfera.uol.com.br · marketingdirecto.com