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28 clusters · 100 sources · 109 days · First seen · Last updated

OMODA-JAECOO and Chery Group international expansion

Overview

By late 2026, Chery Group and its OMODA & JAECOO division maintained aggressive global expansion. Following a period of rapid sales growth, the company has transitioned to a multibrand strategy in key markets. In Italy, the local subsidiary has become Chery Italy S.r.l., supporting five brands: Omoda, Jaecoo, Chery, Lepas, and the upcoming iCaur. The Lepas brand has also launched operations in Romania through a partnership with the Materom group. In South America, Chery is strengthening its presence in Argentina with electrified models and the HIMLA pickup, while OMODA & JAECOO has announced a major 2027 offensive in Brazil featuring seven new launches, including the OMODA 4 and the Jaecoo 5 hybrid SUV. Chery executives indicated that the Brazilian market can accommodate multiple Chinese brands, noting that iCAUR and Lepas will complement existing lines. The iCAUR brand is expected to debut in Brazil between March and April, led by the V27 model. Technological innovation remains a central pillar. During the Chery International User Summit 2026 in Wuhu, China, the brand introduced its ‘Crossvolution’ strategy with the global debut of the Omoda X concept. This ‘Cross Off-Road Vehicle’ (COV) utilizes a ‘Cyber Mecha’ design language and features an infrared thermal imaging night vision system capable of detecting objects up to 90 meters away, a natural language voice assistant, and the Super Intelligent AI Space (SIAS). Recent demonstrations include the SIVP parking system for remote summoning and autonomous parking, alongside the OMODA 7 SHS-H, which features 5-kWh hybrid technology, a ‘Super Quiet Mode’, and Vehicle-to-Load (V2L) functions. The OMODA 7 SHS-H is scheduled for a UAE launch in early 2027. Global sales momentum continues. In Spain, Omoda and Jaecoo reached a milestone of 60,000 units sold in less than three years, with electrified vehicles accounting for over 60% of that volume.

Entities

Omoda & Jaecoo · OMODA · Chery · Wuhu · JAECOO

Claims

What the coverage asserts, and how many sources carry each claim.

Timeline

  1. [BUSINESS] 2 sources
    Chery unveils Omoda X concept SUV in Wuhu

    Chery unveiled the Omoda X concept SUV in China, a ‘Cross Off-Road Vehicle’ featuring mecha-inspired design, night vision technology, and both EV and PHEV powertrain options.

  2. [BUSINESS] 3 sources
    OMODA & JAECOO expands hybrid technology and brand presence

    OMODA & JAECOO showcased new 5-kWh hybrid technology in China, set for a UAE launch in 2027, while Chery prepares to expand its brand portfolio in Brazil with the debut of iCAUR.

  3. [BUSINESS] 3 sources
    Omoda and Jaecoo reach 60,000 vehicle sales milestone in Spain

    Chinese brands Omoda and Jaecoo have surpassed 60,000 sales in Spain, driven by high demand for electrified models and private customers. Omoda also unveiled the new Omoda X SUV with thermal night vision.

  4. [BUSINESS] 3 sources
    OMODA & JAECOO hybrid SUVs exceed 1,000 km range in China tests

    OMODA & JAECOO hybrid SUVs demonstrated high efficiency during the Super Hybrid Marathon in China, with the OMODA 5 NEXT reaching a range of 1,015 km.

  5. [TECHNOLOGY] 5 sources
    Omoda X concept SUV unveiled at Chery International User Summit

    Chery has unveiled the Omoda X concept SUV in China, featuring a 'Cyber Mecha' design and advanced thermal night vision technology.

  6. [BUSINESS] 2 sources
    OMODA & JAECOO reports rapid global growth and market expansion

    OMODA & JAECOO reports 1.4 million cumulative global sales, driven by strong performance in Europe and rapid growth in markets like Brazil and Thailand.

  7. [TECHNOLOGY] 2 sources
    Omoda and Jaecoo showcase intelligent vehicle technologies

    Omoda and Jaecoo showcased new automotive technologies at an international summit, including autonomous valet parking and the Omoda X concept SUV featuring night vision and built-in karaoke.

  8. [BUSINESS] 22 sources
    Omoda X concept unveiled with off-road capabilities

    Omoda unveiled the Omoda X concept in China, a futuristic ‘Cross Off-Road Vehicle’ featuring mecha-inspired design, night vision technology, and enhanced off-road capabilities.

  9. [BUSINESS] 5 sources
    OMODA X crossover to debut globally in Wuhu

    OMODA & JAECOO will debut the OMODA X crossover on October 20, 2026, in Wuhu, China, using a launch event centered on fashion, music, and technology.

  10. [TECHNOLOGY] 2 sources
    OMODA and JAECOO unveil OMODA 5 NEXT and smart mobility technologies

    OMODA and JAECOO debuted the OMODA 5 NEXT hybrid at the Paris Motor Show and are testing AI-driven remote parking and voice command systems.

  11. [BUSINESS] 3 sources
    Omoda reveals X crossover with off-road capabilities

    Omoda has revealed the Omoda X crossover in Wuhu, China. The ‘Mecha Cross’ features off-road capabilities, thermal imaging, and a ‘Mecha Starship Cockpit’ design.

  12. [BUSINESS] 4 sources
    Omoda & Jaecoo to debut new Omoda X crossover globally

    Omoda & Jaecoo will globally debut the Omoda X crossover on October 20, introducing a new ‘Crossvolution’ design strategy.

  13. [BUSINESS] 2 sources
    OMODA & JAECOO achieves major vehicle delivery milestones in UAE and Pakistan

    OMODA & JAECOO marks major growth milestones, including 1,000 vehicle deliveries in Abu Dhabi and 15,000 locally assembled units in Pakistan.

  14. [BUSINESS] 6 sources
    OMODA & JAECOO expands global presence with sales growth and new model debuts

    OMODA & JAECOO reports record sales in Brazil driven by hybrid SUVs and prepares to debut new models at the Paris Motor Show to bolster its European expansion.

  15. [BUSINESS] 2 sources
    OMODA & JAECOO to showcase AI and new energy tech at 2026 summit

    OMODA & JAECOO will host its 2026 International User Summit in Wuhu, China, showcasing AI-driven vehicle technologies and new energy models following a 28.3% increase in R&D spending.

  16. [BUSINESS] 14 sources
    Chery Group expands global presence with multibrand strategies in Italy, Argentina, and Romania

    Chery Group is accelerating global expansion, adopting a multibrand strategy in Italy with five brands, launching electrified SUVs in Argentina, and introducing the Lepas brand to the Romanian market.

  17. [BUSINESS] 4 sources
    Omoda & Jaecoo to unveil new Omoda X crossover in China

    Omoda & Jaecoo will debut the Omoda X crossover on October 20, 2026, in Wuhu, China, featuring a futuristic Mecha-inspired design that blends sports car dynamics with off-road robustness.

  18. [BUSINESS] 18 sources
    OMODA & JAECOO expands presence in Brazil and Portugal

    OMODA & JAECOO is accelerating its global expansion, announcing seven vehicle launches for Brazil in 2027 and showcasing the OMODA 9 hybrid SUV at a driving event in Portugal.

  19. [BUSINESS] 2 sources
    Chery evaluates bringing Omoda and Jaecoo brands to China

    Chery may bring its international Omoda and Jaecoo brands to China to boost domestic sales, while preparing to launch the electric Omoda QQ in Brazil by January 2027.

  20. [BUSINESS] 2 sources
    Omoda and Jaecoo expand global presence amid rising sales

    Omoda and Jaecoo report strong growth in Malaysia and Spain, with Chery Group expanding its European presence through the launch of the Lepas brand.

  21. [BUSINESS] 2 sources
    Bultraco Motors becomes authorized dealer for OMODA & JAECOO in Bulgaria

    Bultraco Motors has signed an agreement to become the authorized dealer for Chinese car brands OMODA & JAECOO in Bulgaria, with a new Sofia showroom opening in late September.

  22. [BUSINESS] 2 sources
    OMODA & JAECOO launches new hybrid models in UAE and southern Africa

    OMODA & JAECOO has launched the OMODA O5 HEV in the UAE and the J5 SHS hybrid crossover in southern Africa, expanding its new-energy vehicle offerings.

  23. [BUSINESS] 3 sources
    Omoda & Jaecoo enters Italy's top 10 automotive market

    Omoda & Jaecoo entered Italy's top 10 car market in August 2026, marking significant growth for the Chery Group brand alongside strong performance in the UK.

  24. [BUSINESS] 2 sources
    OMODA & JAECOO reports 148.9% increase in global July sales

    OMODA & JAECOO reported 69,739 global vehicle sales in July 2026, a 148.9% year-on-year increase, driven largely by new energy vehicles which comprised over 81% of total sales.

  25. [BUSINESS] 2 sources
    Omoda & Jaecoo expands UK vehicle warranty coverage

    Omoda & Jaecoo has expanded its UK warranty to cover more major components for the full seven years or 100,000 miles following customer feedback and reviews of ownership data.

  26. [BUSINESS] 3 sources
    OMODA & JAECOO reports rapid international sales growth

    OMODA & JAECOO report rapid global expansion, surpassing 100,000 sales in the UK and achieving 85% growth in Spain through strong demand for hybrid and electric vehicle models.

  27. [BUSINESS] 2 sources
    OMODA | JAECOO records over 75,000 vehicle sales in Europe in June 2026

    OMODA | JAECOO sold 75,102 vehicles worldwide in June 2026, up 178% YoY, with strong gains in the UK, Italy and Spain, bringing first‑half global sales to 379,110 units.

  28. [BUSINESS] 2 sources
    OMODA and JAECOO unveil July 2026 prices in Turkey

    OMODA and JAECOO announced July 2026 Turkish prices: OMODA 5 2.099 M TL, OMODA 7 2.68 M TL, JAECOO 7 Revive 2.27 M TL, Evolve 2.55 M TL, amid 11.4% sales growth in Turkey.

Sources

0aos100.pt · 16valvulas.com.ar · actualidadmotor.com · affaritaliani.it · assodigitale.it · auto-swiat.pl · auto.everyeye.it · autoappassionati.it · autoblog.nl · autocar.co.nz · autoesporte.globo.com · autogear.pt · autojournal.fr · autologia.net · automaistv.com.br · autonet.com.vn · autoo.com.br · autopapo.com.br · autoplus.fr · autosport.pt · autoxarg.com.ar · bizpreneurme.com · bobowa24.pl · burnaby.ca · campus.be · canaltech.com.br · cenapop.uol.com.br · chip.com.tr · conexaoto.com.br · cybermexico.mx · dailytimes.com.pk · dgabc.com.br · dientuungdung.vn · donanimgunlugu.com · drive.gr · economica.net · edmotors.com.br · ekbis.harianjogja.com · europa.pravda.sk · evpowered.co.uk · fdrive.cz · flash.gr · fleetnews.gr · forbesbulgaria.bg · forococheselectricos.com · gadget.ro · gadgetnews.net · gazeta24h.com

This summary has been updated 28 times: see revision history